APT Initiatives
APT Business & Economics Resources
Minimising Workloads, Maximising Performance
Established in 1999

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Physical evidence

One of the seven ‘P’s of the extended marketing mix relevant to services. This includes the physical appearance ie the design, layout and dŽcor of buildings eg restaurants, and the facilities provided eg toilets, car parking.

Millstone Lodge, Eaton Upon Tern, Market Drayton, Shropshire, TF9 2BX - Tel : 01952 540877 - Fax : 01952 541230
Registered in England no.: 5211217 VAT Number: 815750626
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