APT Initiatives
APT Business & Economics Resources
Minimising Workloads, Maximising Performance
Established in 1999

Categories
Information
Special Items

Porter’s 5 Forces Model

Concerns the microenvironment – and affect a business’s firm’s ability to serve its customers and make a profit. They consist of the: bargaining power of suppliers bargaining power of buyers (customers); threat of substitutes (rival products / services); threat of new entrants (barriers to entry); degree of rivalry (intensity of competition). The model can be used by the individual business manager to increase their understanding of factors affecting the industry within which the business operates, and help to make appropriate decisions over how to improve the business’s competitiveness. Used to understand factors affecting the industry within which firm operates, help decisions over how to improve competitiveness.

Millstone Lodge, Eaton Upon Tern, Market Drayton, Shropshire, TF9 2BX - Tel : 01952 540877 - Fax : 01952 541230
Registered in England no.: 5211217 VAT Number: 815750626
www.apt-initiatives.com - sales@apt-initiatives.com | © Copyright 2008 - APT Initiatives Ltd

terms & conditions | sitemap

Valid HTML 4.01 Transitional Valid CSS!