– useful article on HMV relevant to the AQA BUSS4 Research Theme on E-commerce, specifically to the factors influencing if, how and why businesses respond to the growth in e-commerce.  Could be used to show how consumer preferences to browse in-store and take home a physical  as opposed to digital version of a product may influence a business to keep its physical ‘bricks and mortar’ outlets in addition to running an on-line operation.